Wednesday, November 29, 2006

Follow Up?

Seth Godin recently posted about the difficulties of follow up. He suggests that it must be hard because not many people do it. It's hard because people approach it the wrong way:
Follow up. Not follow up to sell something, just to know. Just to ask. Just to set things right if they were wrong.
This has huge implications for the church. So many people are turned off by church because "religious" people call with an agenda. What happened to the relationship? Jesus sought after true relationships everyday. People over projects. I love how Seth closes out his post:
If you really want to generate those referrals, don't ask for a referral, ask if everything was great. Offer to help. Do it in a gentle way, with no strings, no additional addons, no sales pitch. If you really and truly care, why not ask? Not a form, not a survey. Just one caring person, asking. Not that hard, actually.
The church could learn a lesson from the corporate world. One caring person investing in the life of another. No hidden agendas. No "religion" up the sleeve. Authentic living. Now that's relationship!

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